Did you know that approximately 100 billion search inquiries are conducted each month worldwide? In addition, 39% of American retail customers come directly from search engines. In order for your website to receive more internet traffic, several SEO, or search engine optimization, strategies must be utilized. By implementing these internet marketing solutions, you will get your business found online.
1. Content creation. This strategy is used to rank your website higher as an organic link, and this is important because 70% of the links users click on are organic. Content SEO involves creating keyword-rich articles and blogs that help your website rank higher on search engine results pages when users search for certain keywords. Since more than 88% of American internet users over the age of 14 use search engines to research products online, content creation is a necessity.
2. Web design. You only have one chance to make a first impression on users, so you must be able to quickly grab their attention with an attractive website. Your web design must be clear, creative, and user-friendly so that it appeals to every user who visits it. Web design is often difficult and time-consuming, though, so web development and design services are available to help.
3. Social media marketing. Social media usage is one of the most popular internet activities. In fact, 65% of adults who are online say they use at least one social media site. Since social media can improve the online presence and visibility of your website, you must market towards this sector of the internet.
Only 18% of television advertisement campaigns generate a positive ROI, so more must be done to market your business. Whether you attempt to do this yourself or seek assistance from small business SEO services, content creation, web design, and social media marketing must all be utilized. By implementing these internet marketing strategies, you will get your business found online.