Thirty million people update their facebook status every day. An incredible number of people have become active members of the social media site. In their marketing efforts, many businesses use facebook. In fact, 92 percent of companies in the United States use social media for marketing purposes. It makes sense why. There are millions of potential customers on social media sites.
In order to put their business on top, many owners of small business outsource their logo design to logo designers. Small business logo design is one of those things that can make a huge impact in brand marketing. Twenty percent of facebook users have purchased a product upon seeing a comment about it or seeing an ad for it.
A good small business logo design is key for online marketing. It is often the first impression that people get of a business, and many people are visual. If the small business logo design looks attractive, they are more likely to go towards it. While big businesses have their names to fall back on, small businesses need something that sets them apart.
Many small businesses spend less time researching marketing than they should. They simply do not know, or have the time to know, how to effectively market. Over three out of four marketers claim that “they know what their consumers want” when dealing with social media. However, a mere 34 percent of marketers have asked buyers what they want.
On a similar note, only thirty percent of the owners of small businesses spend over three hours per week on email marketing. This is a big deal because email marketing is one of the most efficient forms of marketing that there is. Between email marketing, SEO (search engine optimization, which capitalizes on the fact that 75 percent of internet searches click on organic links over paid listings), and small business logo designs, the owner of a small business could lead a successful marketing campaign.
A large aspect of marketing is branding. Small business logo designs helps businesses that are not massive and do not have a household name to stand out. Small business logo designs and other marketing strategies can make a big difference for small businesses.